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Now let's talk about advertising via television commercials. To many companies who can afford it, this is the most effective way to reach potential clients. Millions of people spend millions of hour's everyday watching television, including the commercials. During the Super Bowl, advertisers spend millions of dollars on a single 30 second spot. That alone shows that advertisers feel that television is the greatest way to reach the largest amount of the population http://www.teammlbbravesshop.com/authentic-babe-ruth-braves-jersey/ , with the smallest amount of effort. Like the radio, television spots are also available on both a national and local level. During the Super Bowl advertisers are paying to be seen by everyone watching the game, thus the price increases greatly. On a more local level, companies can place spots on local access television stations. Again, if you are going for a more regional presence, local stations would more than likely be the way to go. It will save you time http://www.teammlbbravesshop.com/authentic-bj-upton-braves-jersey/ , and also ensure that you are in front of your most prized customers.
The biggest factor in determining which media to use, outside of who your audience is, would be money. It is much less expensive to run a 30 second local radio advertisement than running a 30 second television spot during the Super Bowl. All of these factors are taken into consideration by the buyer before making a decision.
Overall, both radio and television provide a great way to get your message out. The more research that is done before the buying, the better chance you will have of making the most of your hard-earned money. The next decision will be think about whether you want a 40 inch television or a 35 inch television.
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